visual advocacy vs. refining the mark

Nick and I refined our logo concept and simplified the mark itself. We took out the bow-tie and replaced it with a regular tie to make the design a bit more accessible. We also took out the triangular shape that represented the suit jacket and replaced it with a solid black square, which could represent […]

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visual advocacy vs. prototype posters

The framed poster utilizes window frames from around Troost Ave. to house Rodney’s quotes. The idea is that these posters could be printed life-size and placed on walls around Kansas City, taking a small piece of Troost and allowing it to cross that dividing line to live elsewhere. The architecture on the east side of […]

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visual advocacy vs. initial prototyping // branding

          Since the man class lacks awareness from people outside of the community and therefore does not receive the funding it needs, we focused on different promotional material and branding that spreads the word of the man class (and the powerful message rodney presents within the man class). It’s not all […]

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visual advocacy vs. research presentation

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mx vs. touchpoint times five

Here I fleshed out in different ways the touchpoint of getting a direct ping from someone so that you can find their exact location.  

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mx vs. logo exploration // branding

Going into making a logo for our city exploring app, monica and i were drawn to the idea of a fanciful adventure. This brought to mind ships and hot air balloons traveling and exploring the world. For the name we were between ‘seek’ or ‘venture’ to capture the essence of curiosity and exploration we wish […]

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mx vs. research presentation

Here are all the in’s and out’s of our research and ideation. enjoy.

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mx vs. persona scenarios

Persona 1: Angela She’s 19, she’s shy and new to town because she moved for college. She likes doing homework in coffee shops. Besides that she tends to be a homebody, but desires to experience more.  Desktop 1. Angela starts by making her profile, she enters her email and basic info (include available transportation) 2. […]

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mx vs. scenarios

OBJECTIVE Getting young professionals that have recently moved to a new city alone to explore and engage in community. Promotes a sense of curiosity and adventure while fostering self confidence. DESKTOP 1. Creating profile with a tailored personality and interest survey. Put in information to receive physical key card 2. Dashboard: events calendar and viewing […]

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offline problems vs. online solutions

monica and i will be working on developing a system for newcomers in the city to help encourage curiosity and adventure that will help them acquaint themselves with their new home. here is a list i’ve compiled of possible offline problems and online solutions for this scenario. finding the right area to live in: there […]

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