mx vs. touchpoint times five

Here I fleshed out in different ways the touchpoint of getting a direct ping from someone so that you can find their exact location.  

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mx vs. logo exploration // branding

Going into making a logo for our city exploring app, monica and i were drawn to the idea of a fanciful adventure. This brought to mind ships and hot air balloons traveling and exploring the world. For the name we were between ‘seek’ or ‘venture’ to capture the essence of curiosity and exploration we wish […]

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mx vs. research presentation

Here are all the in’s and out’s of our research and ideation. enjoy.

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mx vs. persona scenarios

Persona 1: Angela She’s 19, she’s shy and new to town because she moved for college. She likes doing homework in coffee shops. Besides that she tends to be a homebody, but desires to experience more.  Desktop 1. Angela starts by making her profile, she enters her email and basic info (include available transportation) 2. […]

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mx vs. scenarios

OBJECTIVE Getting young professionals that have recently moved to a new city alone to explore and engage in community. Promotes a sense of curiosity and adventure while fostering self confidence. DESKTOP 1. Creating profile with a tailored personality and interest survey. Put in information to receive physical key card 2. Dashboard: events calendar and viewing […]

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offline problems vs. online solutions

monica and i will be working on developing a system for newcomers in the city to help encourage curiosity and adventure that will help them acquaint themselves with their new home. here is a list i’ve compiled of possible offline problems and online solutions for this scenario. finding the right area to live in: there […]

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visual advocacy vs. reengage

I will be teaming up with Nick Howland and our focus is the reengage program and “the man class”. what is the man class you say? teaching//training//support//empowerment//mentoring//volunteerism//opportunity//success the man class is an empowerment program that helps men become responsible for their lives and encourages betterment. “Our model is to walk alongside our men as they […]

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research and strategy vs. kansas city free eye clinic

For my rebrand proposal for a local organization, I have decided to focus on the Kansas City Free Eye Clinic. The KC Free Eye Clinic is an entirely college student-run and founded 501(c)(3) organization. A charitable organization aimed to provide free eye care to uninsured and homeless individuals. In the research phase of this project, […]

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